How To Reinvent Your Business To Thrive After The Coronavirus

2 Apr 2020


Business has changed, perhaps forever, due to the coronavirus. Once we emerge from this crisis, business managers can reinvent their product offerings to survive in the post-coronavirus economy in four steps: deconstruction, imagination, testing, and prototyping. At the heart of this method is evidence-based decision-making.

To start, let’s admit the obvious disruptions to existing businesses: supply chains are missing a link; company owners have little cash on hand; employees are eager but scared; consumer confidence is low except for staple products and services; and consumer habits haved shifted to online-only channels.

Read more here.